Sleepers or No-sleepers? Entrepreneurs weigh in on habitzzzzzz


BOSTON—When we set the clocks back this weekend (or thank Apple for doing it for us, actually, but don’t forget your microwaves and coffee pots), we’ll gain an extra hour of sleep. But as the Sleep Revolution continues to dismantle the all-powerful founder myth that sleep shows weakness, we wondered: Are entrepreneurs still driven by Red Bull and marathon sessions, or are we finally seeing a better quality of life emerge in our emerging market leaders?

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Here’s what some Fort Point WeWorkers recently had to say about their sleep habits:


John Lahr, director of strategic partnerships, Daisy Labs: REFORMED NO-SLEEPER

So I started as a no-sleeper, then our CEO jumped down my throat a few times about taking care of myself. So I’ve been trying to do better about sleeping more. I feel better, I can get into the office at 9 a.m. now and not be sad.


Keziah Robinson, Freedom Trail Capital: DISCIPLINED SLEEPER

So there are three of us, one in Los Angeles, we all three work in different locations. The one in LA weirdly is the one who sleeps more in shifts, so he’s like, ‘I wake up in the middle of the night, so I’ll work for a few hours then, which means I have a constant stream of emails that go around and around and around. So I have to turn my phone off. And I won’t check it, I used to say, ‘Oh, I’ll check it before I go to bed,’ now I don’t check before I go to bed, because otherwise, I’m going to have to deal with it. I tend to sleep pretty well, because I meditate so I don’t let things stress me out. But there will be times when something is coming up and I’ll start working on it and it might be hours and hours and hours. It’s really nice, though, when you work at a startup, unless you have something to do in the morning. I can get up and have my coffee, and then work. I used to work market hours, so I’d have to be at the office by 5 or 6. I’m a sleeper. It’s just quality of life, all you do is come into the office and you don’t do very well. It’s all numbers all day long for us. Yes, you want to be on, but if you miss a closing because you’re tired or you don’t get the wire transfer to the right place because you’re tired, the whole project implodes.


Jumai Yusuf, editor & motion graphics artist, Galileo Media Arts: SLEEPER

I usually go to bed around midnight, between midnight and 1. I am usually able to keep everything at work and not take stuff home with me.


Miguel de Braganca, director of marketing, Daisy Labs: CONDITIONAL NO-SLEEPER

So I fluctuate back and forth between sleeping and not sleeping, depending on what I’m working on, and depending on what’s happening with our company. Sometimes we have critical deadlines where we have contingencies that we have to hit and for me, sometimes when I wait till the last minute, I can get into a really nice flow and get a lot done quickly but unlike college, when that was my typical rhythm, I really try to save that type of behavior for critical situations. But no question, my quality of life is better when I’m a sleeper.


Michelle Fournier, founder and alpha dog, Slobbr: NOCTURNAL PROBLEM-SOLVER

It’s cyclical. When something good is happening, I sleep better. When it’s not so good, I have witching hours from around 1:15 to 4:15 a.m., where I just stare at the ceiling. When the situation gets resolved, then you find yourself back in a normal sleep pattern. But if I’m awake, I’m working. Sleep is so emotional for me. My mantra is: It will be there when you wake. I try, but it’s easier to tell people what to do than do it myself sometimes.